Whether you’re a hater who continues to keep comin’ back to help pay for that sick ass lifestyle or a die hard fan we can all agree that Jeffree Star is the fiercest of them all with that truth serum. You don’t have to like it, you don’t have to be here for it … but I’m all about that life.
In today’s society everyone is all big and blunt until it’s about some real shit. And by real shit I mean that if it MIGHT rock the boat you’re sailing on you’re gonna keep your mouth shut to not shut down your gravy train. MOST of you all are owned. I don’t mean lock and key … I mean you’re not free, not in the least. You answer to someone.
From billionaires to insecure girls seeking instafame … you all are getting something you’re needing so you’ll make sure to look a certain way. I remember talking to a girl who would complain and talk shit about everyone in her city. Either she’d ‘made them’ or she was better than them somehow, some way. She’d shade the companies they worked with. She’d act all big and blunt and badass until it came down to having to play fake bitch to get whatever it was she wanted – typically instafame. She fabricates stories to play victim to all of these people she’s done this to over and over. Then preaches love and bullshit. All for a feature, praise, likes, follows … validation. Whatever works to get what they want in the moment.
THIS 👏🏻 IS 👏🏻 THE 👏🏻 NEW 👏🏻 NORM!!! It is NOT JUST IN this beauty industry y’all! It’s all around us! Very few of us aren’t owned by all of this. Very few of us have nothing to lose.
Jeffree Star is no stranger to speakin’ the truth. He’s also lives a no fucks given life. Most people just SAY it yanno!? He lives it!
This weekend JStar completely verbally annihilated TooFaced Cosmetics Co-founder/CCO, Jerrod Blandino, in a series of snaps and tweets that has the internet up in a frenzy! Listen, he was so fired up he even gave a positive shout out to Lime Crime whom he fuckin’ despises!
And rightfully so! Someone like Jerrod, who sold
out TooFaced to Estée Lauder last year for over a billion fuckin’ dollars has the audacity to come at a company for what!? Marketing? A genius idea? Why throw shade? You made your money homie – do you have nothing to spend it on? Nothing better to do than sit in your mansion making passive aggressive posts? It’s not cute, it’s not cheeky, it’s not clever … it’s gross.
Jeffree expressed his disgust and while doing so spills details on how Jerrod and Too Faced fucked Nikkie Tutorials (huge YouTuber/Influencer/MUA) in her deal with them last year.
I love that so many different brands have branched out and are doing really cool things. Makeup is a form of art to me and it saddens me to see this being such a fuckin’ competition. I’m over competition y’all. I’m old and just want to live!
Remember when I mentioned the girl above to did all that vomitin’ about love, gettin’ along while being the ring leader of the Mean Girls Club of the fat girls of Instagram? We’re reminded of Jerrod’s involvement in that whole ‘whatever works to get what they want moment’ mentality by looking back at him regurgitating the same kind peace and love bullshit (when he was butthurt) to actually market for his ‘better together’ collaboration with Kat Von D. It benefited him, right? But NOW he’s dishing the same kind of shade that he was all crybaby over on Instagram just 7 months ago!?!
So which is it!? In my opinion Jerrod needs to focus on
his brand the brand he represents and not step on the toes of the owner, Estée Lauder. It looks bad for them. Not only does it look bad for them it WILL lead to some people (like me) who just won’t buy from them anymore. I know it won’t matter to them … for now. But loyalty goes a long way. I can’t tell you how many people pretended to love that unicorn frappucino just because they were afraid they’d let Starbucks (or you) down.
I haven’t bought anything since my friend received her Peach Palette(s) completely smashed. She went through several days of anxiety trying to get AHOLD of Too Faced. This is a huge corporation y’all and there was NO FUNCTIONING CUSTOMER SERVICE NUMBER! When she called the number PROVIDED in the paperwork of her shipment it was “not in service”. It all makes sense now since the buyout happened probably within what 30 – 60 days of that whole debacle!? Not a very smooth transition eh Estée Lauder? Now this!?
The one thing I can give Jerrod is that he truly owned up to the name of the makeup brand he built up didn’t he!? It shows it doesn’t matter if you’re trying so hard to be Instafamous or a billionaire … you’ll eventually show your two faces!
I did vlog about it as well. Feel free to check it out below. It does include Jeffree’s snapchat rant. And girl, can we say he looks fine as FUCK in them snaps!?!? Yaaaas hunties!!